Turn Marketplace Conversations Into Tracked Leads
Every Marketplace inquiry is a potential customer. Most sellers lose these leads after the first conversation. Here is how to capture, track, and convert them systematically.
Start $1 TrialFrequently Asked Questions
Why should I track Facebook Marketplace leads?
Marketplace buyers who do not purchase immediately are potential future customers. By saving them as leads, you can follow up when you have similar items, offer bundle deals, or move them to your main business. Without tracking, these conversations are lost in your message requests.
How do I save a Marketplace buyer as a lead?
When someone messages you about a listing, click the MyFBleads save button from the Messenger conversation. Add notes about which item they asked about and their budget. Assign them to your Marketplace pipeline.
What pipeline stages work for Marketplace selling?
Inquiry, Interested, Price Negotiation, Meeting Scheduled, Sold, No Show, Lost. For service-based Marketplace leads: Inquiry, Quote Sent, Booked, Completed, Follow Up for Repeat.
How do I follow up with buyers who did not purchase?
Set a follow-up reminder for 3 days after the conversation. Send a brief message: "Hey, still interested in the {{item}}? I can work with you on the price." Use tags to track what items they were interested in.
Can I use this for a service business on Marketplace?
Absolutely. Service providers on Marketplace like cleaners, photographers, and handymen get dozens of inquiries. Tracking each one as a lead with follow-up reminders turns Marketplace into a reliable lead source instead of chaos.
How do I turn one-time buyers into repeat customers?
After a successful transaction, tag the buyer as "past-customer" and set a 30-day follow-up reminder. When you have new relevant inventory or services, send them a personalized message. Building a repeat customer list from Marketplace is where the real value is.
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